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About BASD Internet Presence


 “As a whole, the overall sum of both the public and private BASD Websites is one of the most comprehensive, architecturally scalable and programmatically exciting online collaboration environments ever owned by any school district; and on top of all of that – it is simply an awesome tool for District residents, students, teachers and staff.

“Collectively experiencing 1 Million hits per month upon release, we’re excited about the exposure opportunities that the Boyertown Area School District Internet presence delivers to qualified advertisers who will flourish from its dedicated family scholastic demographic.”
~ Darrell K Kean (President/CEO, Media Fusion Technologies, Inc.)

PUBLIC INTERNET WEBSITE:

In July of 2007, Media Fusion Technologies launched the new public website for the Boyertown Area School District - boyertownasd.org - delivering a
BASD Internet
fresh, contemporary design and launching BASD into the very latest in dynamic website technologies.

The new website – hosted and maintained on MFT’s servers – features custom design and programming by MFT in the latest Microsoft .NET 2.0 framework allowing for maximum dynamics, functionality, stability and security. Authorized BASD staff control the website content live-time 24/7 via MFT’s Content Management System (CMS), a comprehensive and secure remote administration control panel that is accessible through any web browser.

This control allows BASD staff to add emergency closings, delays and general notices to the website instantly. Additional dynamic features include complete details on every school in the district, sports and events calendars, curriculum details and resources, services, staff directory and much more. The new website also provides details on school board meeting schedules, agendas and reports and allows users to download the detailed minutes from every board meeting.

A critical community-minded security feature of the website (recommended and provided by MFT) gives BASD officials the ability to send emergency alerts via email and cell phone text message to all parents, staff, students and community members who subscribe – through the Website – to the Community Emergency Notification Text Service (CENTS).

The CENTS system will utilize the latest in list server technologies to provide immediate, potentially life-saving notification to the community in the event of district-related emergencies and can also be used by community emergency response and Homeland Security officials if authorized by BASD.

PRIVATE INTRANET WEBSITES - BASD SafeNet:
In October of 2007, Media Fusion Technologies launched the new BASD Intranet, delivering BASD’s internal communications and administration into the very latest in secure and dynamic website technologies. This release marks phase II of a collaborative effort to substantially augment BASD’s web presence and Intranet administrative capabilities.

Although multi-tiered and extensible, the Intranet is currently divided into two primary sites: a staff site and a student site, both of which seamlessly gather user information and login credentials from BASD’s pre-existing, in-house database. Apart from the staff / student login security separation, both sites offer the same core functionality.

“We absolutely love what the BASD Student Intranet has done for our family.  The kids love networking with their friends, and their teachers and I love knowing that they’re doing that in the monitored, secure environment of the BASD Safe-Net.”
~ Karen K. - parent

The BASD Intranet centrally networks more than 8,000 staff and students into one virtual classroom. With no knowledge of web design, each user can easily create and maintain their own Intranet profile page including image uploads, information and HTML formatting through MFT’s proprietary technology. This provides staff members with the ability to share confidential information among themselves as well as post homework and other important information which students and parents can view remotely from any Internet web browser upon student login.

Additionally, this BASD login interface creates a secure private social network, the content of which is monitored by BASD staff. While students can share information and network with other students and staff, parents can rest easy knowing that their sons and daughters are doing so within the secure, closed network of BASD rather than on the public Worldwide Web.

For security purposes, further details regarding the architecture of MFT’s applied technologies were not made available.